Best colors · By skin tone

The best colors for tan skin

Medium skin with a golden, beige or olive warmth that glows in clean brights and bright white and fades into beige the same shade as you.

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The short answer

Tan skin glows in clean, sunny colors with strong contrast: turquoise, coral, sunflower, leaf green, ultramarine, poppy red and bright white, with indigo, saddle brown and dark chocolate as neutrals. Avoid nude tan, pale peach, khaki beige and grayish mauves, which sit too close to medium skin and make it look flat or dull.

The palette

Colors that flatter tan skin

Tan skin sits in the medium range, deeper than fair or light skin and lighter than brown. It can be your natural year-round color, found across many backgrounds, or a summer tan on lighter skin. The undertone can be golden, peachy, beige-neutral or olive, and some tan complexions lean slightly cool and rosy. A natural medium skin tone looks much the same all year, while a summer tan fades in the colder months and changes how colors look on you.

Neutrals

Light and deep neutrals that stand apart from your skin, worn in place of camel and beige that match it.

  • Bright White#FBFAF6
  • Light Stone#DED6C7
  • Saddle Brown#7E4A24
  • Indigo#2B3A64
  • Dark Chocolate#3D2B21
  • Soft Black#222120

Everyday colors

Sunny, clean colors for tees, shirts, dresses and swimwear.

  • Turquoise#17A39D
  • Coral#EE7B5F
  • Sunflower#F8CC3A
  • Leaf Green#6DA544
  • Chambray#8DA8CB
  • Orchid#B57AB0

Statement colors

Bold brights for evenings, vacations and one standout piece at a time.

  • Poppy Red#E2432F
  • Hot Pink#E2348A
  • Ultramarine#3842C8
  • Tangerine#F07B22
  • Teal Green#00806A
  • Mulberry#7A2E5A

Why it works

Why these colors work

Medium skin can carry saturated color, and dark colors still stand out against it, which gives you a wide range. Clean brights like turquoise, coral and leaf green bring out the warmth in a tan, and bright white and indigo frame it with contrast. The trouble zone is the middle: beige, camel and khaki at your own depth merge with your skin, and grayish mauves dull it. So the best colors for a medium skin tone pass one test: held under your chin, they don’t match.

Your season

Seasons where tan skin is common

Keep away from your face

Colors to avoid

  • Nude Tan#C49C74
  • Pale Peach#F6D8C3
  • Khaki Beige#C2B08C
  • Mauve Gray#9A8B94
  • Icy Gray#D4D8DB

Use them in trousers, skirts, sandals and bags, and keep bright white, turquoise or coral near your face. A khaki skirt looks sharp with a white shirt.

Put it together

How to wear them

  • Bright white looks fresh against tan skin, especially in summer. Save softer off-whites for when your tan fades or if your coloring is muted.
  • Skip neutrals at your own depth. Choose light stone or white above it, or saddle brown, indigo and dark chocolate below it.
  • Shift with the seasons: wear clear corals and turquoise while you’re tan, then move a step deeper and softer, like rust and teal, as your skin lightens in winter.
  • Black works best at night. For daytime, indigo, denim and navy give the same contrast with less weight.
  • Pair one sunny color with a crisp neutral, like turquoise with white, coral with indigo or leaf green with dark chocolate. Linen, cotton poplin and fine jersey keep those colors looking clean.

Makeup

Lips in coral, warm rose, terracotta or, if you lean cool, raspberry. Blush in apricot or peach, with a little bronzer for warmth. Gold, bronze and khaki eyeshadow, or a navy liner, bring out brown and hazel eyes.

Metals

Yellow gold looks natural on golden and peachy tans, and rose gold flatters almost any medium skin. If your tan reads beige or rosy rather than golden, brushed silver works just as well.

Hair color

Honey, caramel, golden brown and bronze balayage suit most tan skin. Keep highlights a few shades lighter than your skin, not the same tone, or your hair and face blend together. Very ashy shades can make a tan look gray.

Questions

Tan skin: FAQ

What colors look good on tan skin?

The best colors for tan skin are clean and sunny: turquoise, coral, sunflower, leaf green, poppy red, ultramarine and bright white. They bring out the warmth in a tan and add contrast, so medium skin looks healthy. For neutrals, choose indigo, saddle brown and dark chocolate over beige and camel, which can match your skin too closely.

What colors should tan skin avoid?

Nude tan, camel and khaki beige at the same depth as your skin, pale peach, and grayish shades like mauve gray and icy gray. Matching neutrals make you look one-tone, and gray-tinged colors dull the glow of a tan. Wear them below the waist, or with a white or turquoise top near your face.

Does white look good on tan skin?

Yes. White is one of the most flattering colors for tanned skin because it creates contrast and makes the tan look deeper. Bright white works best in summer and with clear coloring. If your tan has faded or your features are soft, an off-white or light stone keeps the contrast without looking stark.

Is tan skin warm or cool?

Most tan skin leans warm, with a golden or peachy cast, but olive, neutral and slightly cool tans exist too. If gold jewelry and coral make you look healthiest, you lean warm. If silver and rosy pinks look better and orange looks harsh, you lean cool. Olive tans often wear both metals well.

Should I change my colors when my tan fades?

A little. A summer tan adds warmth and depth, so bright corals, turquoise and white look great in July. As your skin lightens, those same colors can overpower you. Move a step deeper or softer, like rust, teal and cream, and trade bright white for off-white until your tan returns. Your undertone stays the same, so the shift is small.

Keep exploring

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